Recent Posts
COVID-19 safety practices: The 1st step to returning the trade show industry to normalcy
Thankfully, there’s yet another sign that the disruptive impact of the COVID-19 pandemic is continuing to diminish. After a season of lost business opportunities from trade show postponements and cancellations, exhibitors and attendees can now...
Turning a 3-Day Trade Show into a 3-Month Marketing Opportunity
It’s estimated that companies who are active in trade shows typically waste 20% to 40% of their trade show investment in a variety of ways. One of the most common mistakes is treating a trade...
Orlando trade shows boosted by relaxed Covid restrictions
In case you haven’t heard the news, the state of Florida (and Orlando in particular) is rapidly emerging from the 2020 COVID pandemic morass. That’s expected to make Orlando a more welcoming destination for both...